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Growth & Systems for Founders

Hi, I'm Niki Torres. 👋

I help time-strapped founders build growth systems that drive traction, scale, and profit. I write about scalable systems that help entrepreneurs build real businesses—not jobs they can’t step away from.

Featured Posts

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Can your business run without you?

If you can’t take a holiday, you haven’t built a business. Here’s a tough pill to swallow: * 53% of founders experience burnout * 62% take fewer holidays than they would like 🧩If your business cannot run without you for two weeks (or more), you have not built a

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Your time is your most valuable resource

Did you know that 68% of a founder’s time is spent on low-value tasks? That leaves just 32% for work that actually moves the needle. For founders, bringing in the right support is not just an expense. It's leverage. The key that unlocks this? Realising that your

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Refusing to stay down

I watched 125+ hours of sports documentaries. Here’s what I found. The best athletes, the ones who dominate their sport, aren’t just talented. They are relentless. They don’t just accept setbacks. They expect them. Ironic as it may seem, the greatest athletes know how to lose. A

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Marketing is exhausting

Did you know that 40% of a marketer’s time is spent on repetitive tasks? No wonder marketing can feel like a never-ending marathon. Scaling shouldn’t mean working longer hours or piling on more stress. In fact, with the right systems, it can mean less. Imagine automating those repetitive

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The problem with being too data-driven

Are you data-driven or data-informed? Most founders aim to be data-driven. I get the appeal. It sounds rigorous, logical, and objective. But being too data-driven can be a trap. In business, especially startups, you rarely have perfect data. If you are waiting for a complete dataset before making a move,